Brush Like a Designer
While advice from a graphic designer about why you need a graphic designer might appear to be self-serving (“Brush Like a Dentist”, says the dentist), there are some things that only a graphic designer is likely to point out.
As a professional, your business will require a lot of you. You need to keep at the top of your game, keeping one eye on the competition and another on your customers. Just like running up a down escalator, if you stop for a moment, you are moving backwards.
Do What You Do
Just as there is more to your business than meets the eye, graphic design is more than a pretty picture. While many people do have good taste, it takes more than a keen eye to present your business properly and effectively on the web, in print and with motion.
And with all the things you need to do, there are as many things that you need to avoid to ensure your design is received properly and communicates in the way it should, both technically and esthetically.
The Road Less Traveled
Bad design is like a road full of potholes and cracks, making your journey less pleasant. You don’t enjoy the journey, and once you get there you are probably still thinking about all those problems you encountered along the way. Good design removes the problems that prevent viewers from enjoying the content and helps you get your point across more effectively.
Make a good impression the first time with an experienced and professional designer who will make you look your best.